APD is awarded the gastronomic fair “Andalucía Sabor”

September 1, 2015 | Events, Trade fairs & congresses

The professional monographic event held every two years brings together the entire world dedicated to food in Andalusia seeking to strengthen its presence in the national and international market.

The Department of Agriculture, Fishing and Rural Development of the Junta de Andalucía has awarded APD the task of carrying out the Fifth Edition of the professional encounter “Andalucía Sabor”. Our company will be in charge of the design, production, mount/dismount, supervision and maintenance of the stands and other exhibition areas, as well as all technical assistance for the entire event which will occupy a surface area of 5,000m².

The vanguard character of the fair in this edition will find itself re-enforced by a new communicative element created by APD, a “virtual host” that will guide the visitors through the different sections of the fair and help situate them in each area by means of charges in its movements. This figure measuring 2 and a half meters high, named “Forky”, is inspired in a fork with humanized gestures.

“Andalucía Sabor” will take place this year on Septemter 14 to 16 in the Exhibition and Convention Hall of Seville (FIBES) and will allow all professionals in the agroalimentary and fishing sector (agroalimentary companies, Regulatory Councils, distributors, hotel and restaurant operators, heads of chain operations and purchasing centers, etc.) to find out about the latest tendencies for starting up and re-enforcing different lines of business. This year the fair will count on the assistance of the world´s most important importers who will help to consolidate the international projection and commercial character of the event.

The program of activities, directed as much towards the exhibiting companies as to the visitor, will offer tastings, gastronomy contests, round tables and presentations, and will also count on the participation of the best international chefs.