The project energized the streets of the historic city centre of Seville during the entire Christmas season. It consisted of three spectacular shows in three emblematic areas of the city: the Palace of San Telmo, the Alameda de Hércules and Metropol Parasol. The choice of these three venues created a novel cultural and historic circuit which attracted more than 700,000 spectators.
Developed by ACCIONA Producciones y Diseño (APD) as part of Seville City Council’s programme of Christmas activities, the project consisted of three audiovisual shows under the title “Latidos de Luz” (Heartbeats of Light) which took place on the façade of the Palace of San Telmo, Metropol Parasol and the Alameda de Hércules, each evening from December 19th to January 5th.
The central theme chosen for the shows was the opera, coinciding with the bicentennial of The Barber of Seville and the twenty-fifth anniversary of the Maestranza Theatre and the Royal Symphonic Orchestra of Seville, and they featured ground-breaking audiovisual, lighting, scenographic and interactive resources designed to be enjoyed by all kind of spectators.
This year, APD also designed a free interactive App compatible with any type of mobile device, which interconnected all the activities, events and shows included in the Christmas programme.
The audiovisual shows were viewed by a total of more than 700,000 people at the three locations used. A team formed by 150 people worked on the design and implementation of the project.
Circus and 360º immersion in Metropol Parasol
The Metropol Parasol complex, better known as ‘Las Setas’ (“The Mushrooms”) due to its unusual architectural form, was the venue for a 360º 4D multimedia show inspired by the circus, in which the audiovisual resources, supported by a projection on a 500 m2 plus screen, were synchronized with high-wire acrobats and spectacular lighting effects which illuminated the architectural ensemble from below. The show referenced some of the best known operas set in Seville, such as Carmen by Georges Bizet and The Marriage of Figaro by Wolfgang Amadeus Mozart, providing a stunning recreation of these works through an eye-catching mise-en-scène.
Optical illusions in San Telmo
At the Palace of San Telmo, the building’s main façade was converted into a projection screen for an ambitious audiovisual show characterized by high-impact volumetric images with a 3D effect which offered an artistic reinterpretation of scenes set in Seville from Fidelio, by Ludwig Van Beethoven, La Favorita de Gaetano Donizetti and El Gato Montés by Manuel Penella Moreno. The beautiful choral music of La Vergine degli Angeli, from the opera The Force of Destiny by Giuseppe Verdi, provided the final flourish to the show, which showcased the grandeur of the opera during the entire holiday season on the Baroque façade of the Palace of San Telmo.
A virtual mirror in the Alameda
Finally, in the Alameda de Hércules, opposite the columns representing the mythical founders of the city of Seville, a circular 10m² projection screen was installed for the projection of an evocative and poetic audiovisual production inspired by famous scenes from The Barber of Seville, by Gioachino Rossini, in honor of the bicentennial of the opera’s première.
This area also offered, in the intervals between shows, an entertaining audiovisual game inviting children to interact with the projection screen.
APD has been responsible for the last five years for the Christmas audiovisual events in Seville, whose success has been demonstrated by the more than five hundred thousand people who have come to see each edition, as well as by the two international awards received, the Silver Elephant for Best Cultural Event(EUBEA 2013) and the Silver Medal for the Best Cultural Event (Eventoplus 2013)
The events implemented this year were accessible to persons with reduced mobility, thanks to a special area reserved for them to enjoy the show without any visual restrictions.
Moreover, in line with the integral commitment to sustainability made by ACCIONA in all of its activities, this project is ‘carbon neutral’, as the CO2 emissions produced by these events will be calculated and offset by a clean energy project, thus achieving a net effect of zero emissions. In this case, the project chosen is the Tuppadahalli Wind Energy Project, located in Karnataka (India).