APD will produce a show for the senses combining light, fireworks and music at the Metropol Parasol in Seville.
The carbon-neutral show is part of the Alumbra 2016 programme to celebrate Christmas at a series of different iconic locations in Seville.
From 23rd December and until 4th January, ACCIONA Producciones y Diseño will present an innovative light and fireworks show at the Metropol Parasol in Seville – more commonly know as “Las Setas” (the mushrooms), as part of the Christmas activities programme organised by the City Council at different locations around the city.
APD’s project will transform Las Setas into a single stage, adding personality to the monument and giving it its own life and character through a combination of fireworks, lights and music.
In this production, the building will establish a dialogue with the audience through the different mutations its features will experience throughout the show. Two new aspects will enrich the staging: the incorporation of the fireworks to the set up, for which ACCIONA Producciones y Diseño has engaged the services of Pirotecnia Igual, and the musical score.
The show’s soundtrack, directed by José Antonio Manovel, will be organic in nature, to facilitate the synchronicity of rhythm and harmony and to allow for the symbiosis between architecture, lights and the firework display.
It is worth noting that a small homage is paid to Seville’s Expo’92 in the soundtrack, specifically commissioned for the show, as next year marks the 25th anniversary of the event; this homage will consist of small sound references that recall the soundtrack of the Expo’s Lake Show, which was also directed by APD.
The climax to the show will be the Christmas Hymn, a melody composed exclusively for this event and interpreted by the Seville singer Manuel Muñoz, former member of the Sinlache musical duo and also known for his recent participation in the television programme La Voz (The voice).
The show, viewed from the lower section of the square to accommodate a larger audience, will be held nightly from 23rd December to 4th January, in 12-minute sessions distributed as follows: on 23rd, 28th and 30th December and on 2nd January there will be two sessions, at 9pm and 10pm, and on 25th, 26th, 27th and 29th December, and 3rd January, there will be a single session at 9pm.
On no show days (24th and 31st December, and 4th January), Las Setas will remain artistically lit with the technical equipment installed by ACCIONA Producciones y Diseño.
This show, sponsored by Coca-Cola, Caixa Bank and Fundación Cajasol, is part of the Alumbra activities programmed by the Seville City Council to celebrate Christmas in different iconic locations throughout the city, such as the San Telmo Palace, Alameda de Hércules, Espacio Santa Clara or the Real Alcázar of Seville.
Carbon neutral event
As a result of ACCIONA’s full commitment to sustainability in all its activities, the show will be a carbon neutral event; this means that the CO2 emissions linked to the event will be calculated and offset with a clean energy project to achieve a final emissions balance of zero.
In addition, in line with its social commitment, ACCIONA Producciones y Diseño will work with Coca-Cola in its “GIRA” project, an initiative directed at young people with limited opportunities that involves a training and skill acquisition programme to facilitate their access to the labour market.
APD has been responsible for the Christmas audio-visual shows in Seville for the last few years, a success endorsed by the more than 500,000 people who have attended them each year, and by international awards such as the Silver Elephant for the Best Cultural Event obtained by the Christmas video mapping produced in Seville in 2012.
In addition, the show “Latidos de Luz” (Heartbeats of Light), designed and produced by ACCIONA Producciones y Diseño for the City Council obtained the Silver Elephant for Best European Public Event 2016 at the EuBea Awards– European Best Event Awards, and was recognised at the Eventoplus Awards as the Best Event of 2015.
This project was conceived as a cultural and tourism route through the city with the objective of enlivening the streets of the historical centre last Christmas, from 19th December to 5th January, allowing tourists and citizens to enjoy an attractive and unique cultural programme several times a day and at zero cost.
The European Best Event Awards, the 11th edition this year, are the most prestigious awards in the field in Europe; whilst the Eventoplus Awards, also in their 11th edition, are the sector’s benchmark awards for Spain and Portugal.
Projects for the Seville City Council such as these are part of what the company defines as “Cultural Engineering”, a concept by which cutting edge visual and sensorial technology is used to disseminate history, tradition and the values of a city or location to maximise its cultural and tourism interest.