CORPORATE EVENT - Tour of 8 Spanish cities
Date: 2010 and 2012
A model event in the telecommunications sector that tours 8 Spanish cities and which more than 5,000 people attend. The 2012 edition created a sustainable city in which not only did it present multiple technological solutions, but also found ways to minimize the impacts associated with the event, following a sustainability plan designed by ACCIONA Producciones y Diseño.
Throughout the event, specific focus was placed on environmental awareness by means of messages and an app used for Tablets called “CO2 Calculator” which allowed the users to identify their carbon footprint based on the mode of transportation used to access the venue.